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News

Unified Marketing Grows Client's Client List by 1,100%

January 2, 2008 – Unified Marketing, a leading marketing consulting firm for technology companies in the DC Metro area, announced that their client, Omnilert, has grown from 25 clients at the beginning of 2007 to more than 300 clients by years end - a 1,100% increase. Omnilert followed the marketing strategies and tactics of Unified Marketing, which landed them major media exposure and resulted in a flood of sales leads and new clients. In addition, prospects and clients repeatedly tell Omnilert how impressed they are with the informative web site - a key marketing element in converting a cold lead into a hot lead, and ultimately a new customer.

Integrated Marketing Campaign Scores Client Exposure on Major TV, Radio & Print Media - Including CNN & The Wall St Journal

May 30, 2007 – Unified Marketing, a leading marketing consulting firm for technology companies in the DC Metro area, announced that their client, Omnilert, has received significant media coverage as a result of a steady integrated marketing campaign. The integrated plan involved three phases. First, the comprehensive plan involved narrowing and segmenting the target markets, developing precise positioning in each, and creating a new company name and identity. Second, the tactics included new identities for the company and their services, and a new corporate web site and additional micro sites. Third, a steady stream of press releases and search advertising keep the brand in front of key audiences. When the market reached a tipping point, Omnilert received media coverage on CNN, FOX, NBC, ABC, CBS, NPR, Fox News Radio, The Wall Street Journal, USA TODAY, The Boston Globe, U.S. News & World Reports, and more.

Bryan Crum Speaks on SOHO Marketing at Leesburg Economic Development Commission Forum

October 19, 2004 – Unified Marketing, a leading marketing consulting firm for technology companies in the DC Metro area, announced that Bryan Crum, founder of Unified Marketing, was a speaker at today’s Home-Based Business Forum hosted by the Leesburg Economic Development Commission. Bryan spoke about the fundamentals of Small Office/Home Office marketing, or SOHO marketing. His sixty-minute presentation covered marketing theory, marketing practices, and marketing resources for small business that need to compete against larger competitors with greater resources. He expanded on web marketing to teach attendees about basic and advanced web marketing tactics, search engine advertising, and search engine optimization. You may download a copy of the presentation free of charge.

Bryan Crum Wins Member of the Year Award from American Marketing Association
May 21, 2004 – Unified Marketing, a leading marketing consulting firm for technology companies in the DC Metro area, announced that Bryan Crum, founder of Unified Marketing, has won the 2004 Member of the Year award from the American Marketing Association, DC Chapter, the third largest chapter in AMA. Mr. Crum received the award during the 2004 M Awards. He was recognized for his work as Vice President of Programming in which he orchestrated high profile Speaker Series that earned the chapter a 100% increase in profit from the previous year’s programming revenue. The speakers he delivered included: Sanju Bansal, COO, MicroStrategy; Andrew Clarke, Senior Director of Americas Marketing, Siebel Systems; Mark Schweitzer, Senior VP of Marketing, Nextel Communications; Ken Umansky, President, Arnold Worldwide; James Mendelsohn, Director of Marketing Research, Capital One; Steve Cook, Executive VP Sales & Marketing, XM Satellite Radio.

American Marketing Association Offers Board Position to Bryan Crum
August 5, 2003 - Unified Marketing, a leading marketing consulting firm for technology companies in the DC Metro area, today announced that the American Marketing Association, Washington, DC Chapter has requested Bryan Crum to serve as Vice President of Programming. This board position is responsible for developing the Speaker Series – a series of fun & informative speaking events presented by knowledge experts and hosted by AMA-DC. Mr. Crum was asked to join the board after successfully serving on the inaugural M Awards committee. Among other important tasks, he quickly recruited high-profile judges, such as Tim Ruder, Vice President, Marketing for Washingtonpost.Newsweek Interactive, Eva Neumann, President of ENC Marketing, Emily King, Manager of Advertising and Marketing Communications at AT&T Government Solutions, and Dr. Robert Everett, Professor at the School of Professional Studies in Business and Education at University of Maryland. Mr. Crum is now responsible for attracting high-profile marketing experts for the AMA-DC Speaker Series.

Unified Marketing Celebrates Anniversary by Landing Three New Clients
April 1, 2003 - Unified Marketing, a leading marketing consulting firm for technology companies in the DC Metro area, today announced that they have landed three new clients as the company celebrates their one year anniversary. Secure Systems hired Unified Marketing to produce a series of HTML-based e-mail campaigns. DLH Services contracted Unified Marketing to design a new identity package, produce and host a new Web site, and design PowerPoint presentation templates. And finally, Winners Window Tint signed with Unified Marketing to produce and host their new Web site. Unified Marketing closes their first year with 11 clients.

Unified Marketing Web Site Wins Award
January 29, 2003 - Unified Marketing, a leading marketing consulting firm for technology companies in the DC Metro area, today announced that their company website is the proud winner of The Golden Web Awards presented by The International Association of Web Masters and Designers. This award is presented to those sites whose web design, originality and content have achieved levels of excellence deserving of recognition.

AMA-DC Picks Unified Marketing Naming Idea For New "M" Awards
December 2, 2002 – Unified Marketing, a leading marketing consulting firm for technology companies in the DC Metro area, today announced the Washington, DC Chapter of The American Marketing Association has selected Unified Marketing's naming idea for the new annual "M" Awards. The "M" Awards name was selected from scores of naming ideas. The "M" Awards recognizes successful marketers for their solid strategy, brilliant innovation and positive return on investment. This year's "M" Awards will be held on May 16, 2003. For more information, please visit www.mAwards.com.

Interior Guardz Selects Unified Marketing to Produce and Maintain Web Site
November 6, 2002 - Unified Marketing, a leading marketing consulting firm for technology companies in the DC Metro area, today announced that Interior Guardz, LLC has selected Unified Marketing to produce and maintain their new corporate web site. Unified Marketing will develop the strategy and implement all tactical steps to produce a corporate web site from scratch. Unified Marketing will also manage the web hosting and e-mail accounts, thus allowing Interior Guardz to focus on their core business. See the site.

 


Events

Online Marketing Summit

Online Marketing Summit

February 21-23, 2008
Sheraton San Diego Hotel
M Awards 2008 - by AMA-DC

 


M Awards 200

May 8, 2008
Marriott Metro Center

 

 

 

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